The explosion of social media has fundamentally changed how we all communicate and share information. We’re global now. Indeed, social media has been the catalyst for virtually every industry you can think of as companies create new strategies to engage online.
It’s becoming more important to differentiate yourself, so when writing online content it must be must be fresh, relevant, informative and persuasive. Here are a few tips on how to write sharp and engaging copy for the web.
Ryanair’s CEO and shameless self-publicist Michael O’Leary has come up with a madcap idea. Again. Just in case you were following the big news and missed it, O’Leary plans to introduce pornography to his “no frills” airline’s entertainment offering.
Product placement is nothing new. It’s been in the movies and US TV for years. But British broadcasting had remained a closed shop until earlier this year. Will the new Nationwide/ Corrie deal open the floodgates for more high profile deals?