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News
Boom! win SportsDirect News digital PR brief
SportsDirect News the online news platform for Britain’s biggest sportswear retailer Sports Direct has awarded its digital PR brief to Boom!
Lamberty appoints Boom! with TV PR brief
Lamberty, one of Britain’s leading fine antique, artwork and retro furniture dealers has appointed Boom! ahead of the company’s director and principle Andrew Lamberty’s appearance in a forthcoming BBC 2 series.
A2 Entertainment – TV PR case study
Client: A Squared Elxsi Entertainment
Campaigns: B2B campaign
Objectives: a. Communicate A2E2’s vision and expansion into the international market b. maximise coverage of A2E2‘s announcement of Paul Robinson appointment across international TV trade media c. showcase A2E2’s new brands particularly Secret Millionaire’s Club and SLAM7 & co ordinate PR activity at MIPTV
Strategy: 1. Communicate deeper understanding of [...]
TOETOE case study
TOETOE toe socks
Campaign: Press office campaign
Objectives: Raise TOETOE toe socks brand awareness with trade and consumer audiences
Strategy:
Trade: Establish TOETOE as leader in toe separated sock market through key executive i/v placement in key trade publications
Consumer: Communicate product benefits and invite discussion on toe separated footwear through a focus on specialist sports media – golf, tennis, [...]
Broadcast PR for Scam City
We were recently appointed to handle the PR for a new show on the UK’s National Geographic Channel. We had just under 2 weeks from appointment to broadcast to deliver some results. Here’s a case study…
Case study: Ukash PR campaign
Case study: Ukash is an alternative online payment solution, designed to enable you to use your banknotes and coins to pay on the internet. You don’t need a bank account or credit card to use the service. Ukash asked Boom! to help generate awareness with computer games fans.
TV PR for World Media Rights
We’ve been appointed by World Media Rights, a leading UK TV production company to handle their B2B PR.
TV PR – Zig Zag appoints Boom!
The production company behind award winning TV shows including ‘Freddie Flintoff Versus the World’, Channel 4 game show ‘Relentless’ and current National Geographic Channel hit ‘Scam City’ have appointed London PR agency Boom! with a brief to build the company’s corporate profile.
Zig Zag Productions has appointed the agency to raise awareness of the studio in [...]
A Squared Elxsi Appoints Boom!
A Squared Elxsi Entertainment LLC (A2E2) announces the appointment of Boom! as international PR agency of record.
Boom! appointed by Ukash
Ukash, the global e-money network has hired us Boom! with a brief to raise the brand’s profile with gamers
TOETOE® appoints Boom!
The UK’s leading manufacturer of innovative hosiery has appointed Boom! to represent TOETOE®
Estrella Damm and ‘world’s greatest restaurant’ team up for ad campaign
‘Beer of Barcelona’ reveals ‘elBulli’ – latest in series of cinema ads
Straandlooper goes Boom!
Leading digital animation and games studio appoints us to raise their profile
We’re proud to be English – aren’t we?
A new study published today in the run up to St George’s Day has revealed the English are proud of their country but are ‘closet patriots’ and feel shy when it comes to celebrating their national pride.
TNT Racers are Go!
TNT Racers, the great value fun and frantic arcade racing game is available for download now on the Xbox LIVE Arcade for Xbox360
TNT Racers PS3 & Xbox360 UK release dates
dtp entertainment and keen games today announce the UK release dates for TNT Racers
Courage Beer – A case study
A brief case study on Boom! PR’s Courage beer’s ‘Courage Conversations’ campaign
Record-breaking Golden Joystick Awards
It’s taken 200 days, over 4000 games and 1.54 million votes, with Mass Effect 2, Plants vs. Zombies and the Call of Duty franchise all emerging triumphant with two honours apiece, as the Golden Joystick Awards PR campaign and winners of the 28th Annual Golden Joystick Awards culminated today in London.
The most coveted accolade for [...]
Sunday Best for ‘Big Match Striker’
Rob da Bank’s label to supply new football game with tracks from dan le sac Vs Scroobius Pip, Dub Pistols, Max Sedgley and more
Videogame PR
Hamburg-based dtp entertainment AG develops and publishes entertainment software for all interactive entertainment platforms. Boom! has been briefed to maximise consumer awareness and generate trial of the new racing game which will be online in August 2010 on the Xbox LIVE® online entertainment network, and will appear on PlayStation® Network for PlayStation® 3 and PSP™ (PlayStation®Portable) and on Nintendo Wii™.
