Boom! news · 15 November, 2012

Zig Zag appoints London PR Agency Boom!

ZigZag Productions have appointed London PR agency Boom! with a brief to build the company’s corporate profile.

The production company behind award winning TV shows including ‘Freddie Flintoff Versus the World’, Channel 4 game show ‘Relentless’ and current National Geographic Channel hit ‘Scam City’ have appointed London PR agency Boom! with a brief to build the company’s corporate profile.

Zig Zag Productions has appointed the agency to raise awareness of the studio in a global B2B brief. It has charged Boom! with raising its profile and gaining wider recognition around the world as one of the UK’s leading independent TV production companies.

Zig Zag develops a wide range of programming ranging from factual documentaries to groundbreaking entertainment shows, supplying a wide range of international broadcasters. The company is based in London with an office in New York.

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“Boom! did a great job of generating consumer awareness around one of our shows, ‘Scam City’ in October. We’re looking forward to them doing the same for our global corporate profile”.

— Leila Monks, VP Commercial & Current Production

The appointment is the latest client to join Boom!’s TV PR client roster that also includes broadcaster Andrew Neil’s production company World Media Rights.

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